Turboforte
Category
Website Design, Digital and Print Marketing Collateral, Photography, Social Media Content
Software
Illustrator, Photoshop, Lightroom
Revamped Turboforte’s website design, designed marketing collateral in both digital and print, shot lifestyle and product photos, and created social media content with the assets at hand.
Website Redesign
Turboforte’s previous homepage was cluttered with information and the flow was clunky, resulting in a ton of confusion for users visiting the site. To solve this, I redesigned the site by improving the flow and overall hierarchy in typography, sections, and color palette, while giving it a modern facelift. I also reduced the amount of copy in the site and kept the most crucial information and keywords that can educate the users about the product at an efficient rate.
The initial process began in Photoshop, then I executed the design in WordPress, Elementor.
Marketing Collateral
Designed a sell sheet for sales representatives to use as marketing collateral as well as a full ad page for HME Business’s magazine with assets from the photoshoot for Turboforte.
The brochure includes information about the device, who can benefit from it, how to use it, and a pricing chart based on volumes.
The full ad page includes all information above except how to use it and price chart.
Social Media Content
Created social media posts to inform the audience about lung health and how Turboforte can benefit users. Images are stock photos.
Google Ads
Created two versions for a Google Ads campaign: the first to educate and inform, and the second to market the product.
